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French artistic director makes Chinese ancient town aglow with fireworks

Xinhua | June 6, 2024

Sophie Poirier walks in Wanzai ancient town in east China's Jiangxi Province, May 11, 2024. (Xinhua/Sui Shangjun)

Sophie Poirier, a French artistic director of Wanzai Kaleidoscope Culture and Tourism Company, has been obsessed with Chinese culture since she was a child. In her childhood, she often fantasized that she was a Chinese princess.

In 1991, as a designer of ECA2, a well-known French large-scale event maker, Poirier went to the Beijing Amusement Park and brought her very first dreamlike laser water curtain film to the Chinese audience. She has also designed performances for many well-known tourist destinations.

Though Poirier has extensive experience in performance design, she fell in love with the small stage of Wanzai, an ancient town with nearly a 1,400-year history of producing fireworks, following a collaboration invitation of Zeng Ming, general manager of Wanzai Kaleidoscope Culture and Tourism Company. Poirier teamed up with Zeng's company to develop fireworks drama shows, which integrate fireworks, local characteristic culture and new media application into a distinctive cultural mark for the Wanzai scenic spot. She even adopted modern lighting settings and special effects equipment to create an immersive art experience for the audience.

Her innovation once attracted up to over 50,000 tourists to enjoy the firework feast in Wanzai. Poirier's fireworks drama "Love of Fireworks" has become Wanzai's major magnet for its visitors.

Chinese firework brands were once rare to see in Europe, but now they can be spotted in many large-scale competitions and events there, Poirier recalled. She hopes to create more splendid firework shows with Chinese characteristics and let more people know about Wanzai fireworks. 

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