People visit the gift shop at the Nanjing Yunjin Brocade Museum in Nanjing, east China's Jiangsu Province, July 7, 2026. (Xinhua/Li Bo)

Meanwhile, as a cultural hallmark during the "Nanjing Week," a global promotion event of Nanjing City by the local government, Yunjin brocade has made spectacular appearances in Milan and Paris in 2015 and 2024 respectively, showcasing the distinctive Eastern beauty of Chinese silk textiles and winning countless admirers. Nanjing Yunjin presented its luxurious "inch-of-gold" craftsmanship blended with modern tailoring, breathing new life into the traditional silk fabric during the Nanjing session of the 2026 China International Fashion Week in May this year.